Workshop Overview
SSG Course ID: TGS-2024042709
[This is the 2nd module in the Entrepreneur Launchpad series]
This unit is designed to stimulate creative thinking and equip participants with the tools and techniques to generate and validate business ideas. It encourages participants to think outside the box and validate their ideas early to ensure they are solving a real problem for a specific target market.
Techniques for Idea Generation – The unit introduces various techniques for idea generation, such as brainstorming, mind mapping, and SCAMPER. Participants will learn how to use these techniques to generate a wide range of potential business ideas.
- Introduction to Idea Generation and Validation
- Techniques for Idea Generation
- Problem Identification and Solution
- Target Market Analysis
- Selecting and Refining Ideas
Written Assessment 1: Short Answer Questions